More than a slogan
A visual system that identifies the brand's character
Visual identity includes the logo, colors, fonts, images, symbols, and rules for their use, so that the brand appears as a single image that can be recognized wherever it is found.
logoThe basic symbol and its various versions and arrangements.
colorsA sign that conveys the brand's personality and maintains its distinctiveness.
linesA clear and consistent writing system for titles and texts.
visual styleImages, drawings, icons, and patterns create a coherent world.